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BOOK SUMMARY :

The book discusses advertising in details the topics discussed are advertising history changing face and ethics scanning advertisements advertising media agency impact sex in advertising advertising and portrayal of women impact of advertising on rural india targeting the consumer importance of business communication a very informative book on advertising in indiatimes of india supreme samir jain is reported to have said in a seminar that he is not very particular whether his reader his newspaper but he is keen that he delivers his advertiser to the buyer of his productadvertising in india trends and impact by om gupta buy advertising in india trends and impact online for rs 586 free shipping and cash on delivery all over indiaadvertising in india trends and impact epub format dec 28 2019 free reading by penny jordan public library the book discusses advertising in details the topics discussed are advertising history changing face and ethics scanningthe indian government has given tremendous support to the advertising and marketing industry advertising expenditure is likely to increase in the financial sector driven by reserve bank of india rbi policies which could result in a more favourable business environment

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